top of page


Storytelling: Building Culture and Purpose
People don’t connect with policies, they connect with stories. In small businesses, where change can feel constant, explaining why something is happening helps people see the purpose behind it. Storytelling isn't just for marketing,it’s a powerful leadership tool that builds trust, clarity, and connection. Start with “why are we doing this?” and tell the story. That’s how you help people get it.


The Illusion of HR "Best Practice": Why It's Time to Rethink Our Approach
We throw around the term best practice like it’s a guaranteed stamp of success. But let’s be honest — what’s “best” for one organisation might be completely useless, or even harmful, for another. Best practice isn’t the same as doing the right thing. It’s not the same as being legally compliant. And more often than not, it adds little real value to employees or the business. If a practice doesn’t serve your unique context or move the needle — why are you doing it?
bottom of page
